On NBC Nightly News, before the climate change story, viewers sat through the lead story and what followed: Ray Rice/NFL re-writing personnel conduct policies but very few are satisfied, where's Hannah?/police publicly name a person of interest/"every parents' nightmare", bus flips/40 injured, manhunt for cop killer, ISIS/ the US launched more airstrikes against Iraq. Only then, UN Secretary General Ban Ki Moon's "There is no plan B, because there is no Planet B" on the climate change crisis.
In the past year, NBC Nightly News has featured climate change stories frequently -- more along the lines of "the climate change car crash" or "global climate bus flips". So why does the biggest march in history, featuring people not corporations, get buried in the nightly news? The question answers itself.
At 6PM, CNN was worse. The news reader, an attractive brunette not blond, lead off with "5 Questions In The Week Ahead". Climate change, to be featured at the United Nations this week, didn't even make the list. Here's what did: will the world unite against ISIS? Will Obama launch air strikes against ISIS in Syria? Could ISIS release more hostages? Is the Secret Service falling down on the job? Will Ferguson return to the national spotlight?
The media is attracted to random violence like filings to a magnet. The largest climate change march in history? Not so much.